We’ve been supporting the Rainy Day Trust with their marketing communication materials for some years maintaining their social media channels, refreshing their digital and print collateral and providing strategic marketing guidance. To assist in their refresh of identity, Brookes & Co recently developed a suite of literature to support their services.
The collateral includes points of access to support those struggling and offers assistance in the form of grants, fuel and heating cost, debt advice and legal advice plus more. The newly produced literature aims to position Rainy Day Trust as approachable with a modern contemporary appearance to reach a wide range of audiences.
This fresh approach has been rolled out across the spectrum of communication touchpoints to reach out to trade influencers and end-users.