Introducing our digital partner – Connecting Element

Introducing our digital partner – Connecting Element
As the UK’s only marketing agency for the home and garden sector, it’s fair to say that whilst our specialism is somewhat of a rarity, our marketing services span as far as the eye can see. Thanks to a few helping hands, we’re able to offer expert advice and guidance across everything from PR to graphic design. What’s more, our recent partnership with digital specialist Connecting Element means we can offer our clients the highest levels of support with even the most techy of challenges.

A blossoming relationship for 20 years

As we may have mentioned, maybe once or twice, we LOVE working in the home and garden sector and so it seems natural to us that an external agency should know your industry as well as you do, in order to produce work which really makes its mark. Thanks to our (rather quite obsessive) fascination with home and garden arena, we really do know our stuff. Whether we’re drafting a seasonal communications campaign or developing artwork for standout POS, our work is driven by cutting-edge research and paves the way hand-in-hand with the latest trends for our sector.

Keeping in mind our steadfast devotion to the industry, it’s easy to see why we might consider ourselves a little selective when it comes to choosing the right partner to take on our lovely clients’ digital challenges. Fortunately, having rubbed shoulders with the team at Connecting Element for over 20 years, we’ve been more than impressed by their commitment to quality and their ability to get to the heart of their clients’ business. It seems well overdue then the time has come to make our partnership somewhat of a more permanent setup. It’s official; consider our Facebook status updated.

Our latest work with Connecting Element

When it comes to working with Connecting Element, we’ve hit the ground running this month with an exciting new brief from our long-term clients, the British Home Enhancement Trade Association (BHETA). Alongside our usual PR and design work support, Brookes & Co has now been appointed to handle the association’s new website design and accompanying digital marketing campaigns, ready for an official launch date at Spring Fair 2018.

Having been tasked to bring to life an interactive new website which will really wow both BHETA members and UK retail buyers, we can’t wait to get started. With Connecting Element by our side, we’re confident that we’ll be able to produce a digital home for BHETA to be proud of.

The feeling’s mutual

We may well be singing Connecting Element’s praises but we’re pleased to say this is not a case of unrequited love. As Connecting Element’s CEO, Andrew Rastall kindly said,

Brookes & Co is at the top of its game and we’re always impressed by the passion the team show, not only for marketing but also for their clients and their specific industries. It’s great to find a team of marketing professionals who are so committed to delivering results and I’m thrilled to be able to cement this professional partnership through our work with BHETA and beyond.

For more information about Connecting Element and the company’s expertise in all things digital, visit

Watch this space for updates on our partnership with Connecting Element and keep your eyes peeled for progress on our work with BHETA and announcements about a few other mystery projects we have up our sleeve.